Elea is a space your nose may have visited before but its interior design elevates it into another level.
It’s a bright, well-pressed fragrance with squeaky-clean citrus notes, polished woods and suave musks. It’s the olfactory equivalent of an Architectural Digest cover featuring a California mid-century modern house designed with a minimal but spacious aesthetic where even the smallest details sport a considered, flawless finish.
Oud fragrances have become so ubiquitous they’ve almost become a genre unto themselves. A lot of them are followed by words like “extreme”, “noir” or “intense” (sometimes all three at once) and are so loud they announce your arrival while you’re still miles away.
Badawi is an oud that isn’t an oud. It’s made with Gahrau Buaya, which has come to be known as white oud. It’s harvested from an entirely different species of tree. But Badawi utilises a clever roster of smells to create a trajectory of aromas you’d find in oud. A cool, piney whir of cardamom and sweet, tea-like smell of davana lend a cool richness to earthy woods dripping with immortelle’s honeyed sweat.
Top Notes: Pink Pepper, Cardamom, Ylang Ylang
Heart Notes: Immortelle, Davana
Base Notes: White Oud, Tobacco,Cedar,Patchouli, Musk
Aestas is an interesting character. Neroli-forward scents have a tendency to go one of two ways - either super bright and cologne-like or into white floral orange blossom territory. Aestas edges its neroli in vetiver smoke leading into a cosy synth wood group hug.
Wearing Edhen is like watching professional ballet dancers pirouette across a stage. To you in the audience, their movements look so easy and effortless it’d almost be easy to forget the years of training it took to achieve them. Edhen is this perfect dance between its primary stars, fig and jasmine. Both aromas have a heady, voluptuous character; however, in Edhen they’re balanced with the lightness of a breeze meandering through a sun-drenched vista.
Top Notes: Sweet Orange, Clove, Jasmine, Basil, Ylang Ylang
When it comes to perfume, we often hear the word “cheap” thrown around when people talk about synthetic aroma molecules. There is a deeply entrenched belief that just because something is “natural” it must be superior. What most people don’t realise, though, is that most aroma molecules are isolated from natural sources. In the case of ambroxan used in Esencia to replicate the effect of natural ambergris, it’s primarily isolated from clary sage. And it’s really bloody expensive!
Sleek, sophisticated and angular, Esencia is the Blade Runner of perfumery. Experiencing its dry, mineralic, leathery smells blurs the lines between what is real and what is “fake”, a recurring theme in a couple of Philip K. Dick novels, to create an aroma that is more than anything accomplishable by nature.